Behavioral Intelligence represents this critical crossroads between thoughts and terabytes. Students have more control than ever over their choice for post-secondary education. Universities must deliver on these ever-increasing expectations or risk the long-term success of their institutions.

Capture's Behavioral Intelligence Platform (BIP) offers solutions throughout the student decision journey:
ENGAGE, APPLY, AID and ENROLL.

Shattering the dependency of aimless mass marketing to a monolithic block of prospects, BIP serves as a critical connection between student and school. Prospective students are provided with customized, timely and relevant experiences at each step of the student decision journey.

Boost Inquiries and Applications with Effective Digital Ads
18:30
Boost Inquiries and Applications with Effective Digital Ads
Using Digital Content to Support First-Gen Prospective Students
22:06
Using Digital Content to Support First-Gen Prospective Students
Unlocking the Full Power of Your CRM with Behavioral Intelligence
53:37
Unlocking the Full Power of Your CRM with Behavioral Intelligence
Gaining Traction: Data-Driven Strategies for Engaging Transfer Students
46:08
Gaining Traction: Data-Driven Strategies for Engaging Transfer Students
Level Up Your Grad Enrollment: Proven Strategies for Fall 2024
36:22
Level Up Your Grad Enrollment: Proven Strategies for Fall 2024
Cleared to Enroll - Shaping Your Class with Innovative Yield Tactics
38:06
Cleared to Enroll - Shaping Your Class with Innovative Yield Tactics
From Newcomers to Leaders: Fostering Growth in Your Admissions Team
44:49
From Newcomers to Leaders: Fostering Growth in Your Admissions Team
Panel: Navigating the New Normal - Takeaways from Leading Enrollment Professionals
43:31
Panel: Navigating the New Normal - Takeaways from Leading Enrollment Professionals
FAFSA: What's the Latest and What You Need to Do to Win!
45:54
FAFSA: What's the Latest and What You Need to Do to Win!
Panel: What's New in Digital Advertising
40:24
Panel: What's New in Digital Advertising
Mission Admissions: Becoming Better Recruiters, Communicators and Managers with Jeremy Tiers
25:10
Mission Admissions: Becoming Better Recruiters, Communicators and Managers with Jeremy Tiers
Top 3 ways AI is Reshaping Recruitment Marketing
36:52
Top 3 ways AI is Reshaping Recruitment Marketing
Demographic Change and Higher Education with Dr. Nathan D. Grawe
23:28
Demographic Change and Higher Education with Dr. Nathan D. Grawe
Parent Insights: College Communications and Decision Dynamics
42:37
Parent Insights: College Communications and Decision Dynamics
Tips for Navigating Post-Census Conversations with Leadership
42:32
Tips for Navigating Post-Census Conversations with Leadership
Counselor Success in 2024: Essential Practices for Admission Professionals
59:13
Counselor Success in 2024: Essential Practices for Admission Professionals
Be Dynamic: Digital Recruitment Strategies for the ’24 Enrollment Cycle
47:21
Be Dynamic: Digital Recruitment Strategies for the ’24 Enrollment Cycle
Communicating the 2024-2025 FAFSA Changes: Strategies for College Admissions & Financial Aid Offices
51:57
Communicating the 2024-2025 FAFSA Changes: Strategies for College Admissions & Financial Aid Offices
Standing at the Base of an Enrollment Cliff … Now What?
49:43
Standing at the Base of an Enrollment Cliff … Now What?
Personalize Parent and Family Outreach to Enhance Yield
46:19
Personalize Parent and Family Outreach to Enhance Yield
Beat the Law of Diminishing Returns in Higher Education Recruitment
1:55
Beat the Law of Diminishing Returns in Higher Education Recruitment
How to Build and Convert a Better Transfer Class
38:33
How to Build and Convert a Better Transfer Class
Promoting Your Affordability to Students and Parents: A Conversation with Sallie Mae
48:45
Promoting Your Affordability to Students and Parents: A Conversation with Sallie Mae
Building a Stronger Grad Funnel: Tactical Advice and Best Practices
40:53
Building a Stronger Grad Funnel: Tactical Advice and Best Practices
Maximum Inquiries: 3 Keys to Successful Search Campaigns
40:49
Maximum Inquiries: 3 Keys to Successful Search Campaigns
5 Actions to Move Your Digital Recruitment Plan Forward
41:02
5 Actions to Move Your Digital Recruitment Plan Forward
Who Gets In & Why – An Interview with Best-Selling Author Jeff Selingo
30:46
Who Gets In & Why – An Interview with Best-Selling Author Jeff Selingo
The Convergence of Behavioral and Emotional Intelligence
32:11
The Convergence of Behavioral and Emotional Intelligence
Measure the Impact of your Enrollment and Marketing Tech Stack
42:15
Measure the Impact of your Enrollment and Marketing Tech Stack
A Presidential View – Finding the Institution’s Balance
45:39
A Presidential View – Finding the Institution’s Balance