Kill Cliff was created by a Navy SEAL as a healthier and tastier alternative to energy drinks, sodas, sports drinks, and other post-workout beverages.


We believe in doing nothing in moderation and that quitting is never an option. Kill Cliff is a rally cry to encourage others to keep on killing it, to keep overcoming obstacles and to continue to strive for greater things.

We're proud to be an official partner of the Navy SEAL Foundation. It's an honor to have a small part in what they do; when you have the time, go check them out and learn more about how they give back — these guys are the real deal. A portion of the proceeds from every single Kill Cliff can sold goes to the foundation so they can support these warriors and their families.