Ajab Samrai is a multi-award-winning Chief Creative Officer. Throughout his career Samrai has gained a wealth of knowledge and experience, and he is well known for his creative, yet strategic approach. Combining the two, Samrai is highly skilled at bringing in new business; to date, he has won over £200 million worth of accounts.

Samrai has won over 300 professional commendations and awards at top shows such as One Show, Cannes, Clios and D&AD. He also has extensive experience in the telecoms and aviation business, having worked with global brands including British Airways, Japanese Airlines, Delta Airways, Vodafone and T-Mobile.

Samrai began his career at Saatchi & Saatchi where he was hired by the company’s Executive Creative Director, the now-legendary Paul Arden. Samrai quickly moved on from his role as Junior Art Director to become Creative Group Head at Saatchi & Saatchi London.

In 2013, Samrai became the Chief Creative Officer at O&M Group Japan; after just 18 months in the notoriously difficult Japanese market, Samrai was able to both creatively and financially turn the group around.

In 2018, Ajab Samrai was promoted to the role of Chief Creative Officer at O&M ASEAN, and in 2019 he founded a new business with two partners called BLITZWORKS.

BLITZWORKS is consultancy that is both strategic and creative in nature, offering its clients the fastest, most productive, collaborative and transparent creative process. It can deliver work on existing platforms, or create brand new ones, in just three days rather than months – with further development at high speed if necessary.